If you know me well, you know that I can take down a big bag of Lay’s Salt & Vinegar Chips in one night. (Right, Dad? Not proud.)
When I entered my first supermercado (grocery store) in Córdoba, I noticed a familiar color set. Classic Lay’s amarillo, Sour Cream & Onion verde, and of course, that powder blue color that makes my mouth water: Salt & Vinegar azul!
After looking closer, I noticed something unfamiliar. No jar of red vinegar or ramekin of salt.
Instead, a seared steak on a wooden cutting board. Sabor, Asado. (~“Flavor, Roast”)
My mouth stopped watering. Pavlov effect over. Soul crushed.
But I figure, maybe this Asado flavor is just as bueno as Salt & Vinegar? If they’re willing to give it the powder blue color, it must be mouth watering, si? So, I forked over the 40 pesos and headed home for a taste test.
An Asado in Argentina is a big deal. It’s pretty much a BBQ...a big get together with tons of grilled meat. But, the Asado flavor is not like BBQ flavor chips. The best way to describe the taste is: if you were to grill a steak, trap the juices in a cup, and then pour those juices over classic Lay’s chips. Steak juice chips!
I was weirded out at first, and then warmed up to them. I may not finish an Asado Lay’s bag in one night, but I wouldn't NOT want to eat them in bed while reading. (Like I'm doing in the pic above)